Friday, August 28, 2009

> f(x) a “declaration of war” against 2NE1: ‘YG vs SM’

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source: newsen
Korean to Chinese translations Chika @ 21.Impact
Chinese to English translations pasta & Luragon @ YGLEdited by Luragon @ YGL
Shared by Bulletproof @ F(x) Forums

The battle of the girl groups this year is just getting more and more interesting.

f(x)'s presence has become a declaration of war against this summer's reigning rookie group, 2NE1.

On August 24th, via Youtube and SM's broadcast, SM Entertainment revealed new five-girl group (x)'s debut music video "Lachata" teasers.

f(x) is a girl group that consists of group members Victoria, Amber, Sulli, Luna, and Krystal. This time, SM Entertainment's goal is not only Korea, but also all of Asia and perhaps even the whole world's entertainment industry, by preparing long and hard for a global, international girl group. According to SM spokespeople, f(x) will be performing powerful dance moves and songs.

This produces a "powerful" image for the girl group, which discards the old "cute" girl band image, thus becoming a formidable rival for successful girl group 2NE1. SM Entertainment has come out with a statement, saying that through the "powerful" group rivalry, f(x) will gain more popularity.

What's interesting is that both groups have been through long periods of time as trainees, and are both elegant and have long histories. 2NE1’s Sandara Park was a teenage star in the Philippines, who later returned to Korea to become a member. Gong Minji, stage name Minzy, has also raised a lot of attention, and Park Bom and CL, also YGE trainees, have become celebrities.

f(x) also has impressive history. Krystal, SNSD's Jessica's younger sister, has already been a hot topic among netizens. Victoria, a natural born Chinese citizen, has been through various interviews and auditions in China in order to be accepted into SM Entertainment. Sulli has also been a child actress since she was young.

What's more interesting about the rivalry between 2NE1 and f(x) is the competition between the pride of their two management companies. 2NE1's company, YG Entertainment, and f(x)'s company, SM Entertainment, are traditional rival entertainment companies when it comes to idol groups. Also, being the management companies for the two largest national bands, DBSK and Big Bang, the competition has now been transferred to the two girl groups.

Judging from the aforementioned points, in the future there should be growing tensions between the rival groups.

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